718: Workflows with Dan Provost
Mac Power Users
00:00
Crafting Authentic Narratives in Design
This chapter explores the challenges of communicating a brand's authentic story in a competitive digital marketplace. The speakers discuss their journey of expanding their product portfolio and the operational changes that come with growth, emphasizing the importance of creativity and intentionality in their narrative. Additionally, they highlight their innovative use of stop motion animation in product videos, showcasing how technology enhances storytelling and visual presentation.
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