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How to Lead With Gusto (Josh Reeves, Co-Founder & CEO of Gusto)

B2BaCEO (with Ashu Garg)

00:00

We're in the Early Stages of a New Business Modela

Gusto was founded ten years ago and now has 200,000 businesses using gusto. How did you find the first few customers? The lesson here is really around focus. Outbound sales programms don't work at this a c v profile. And so we wanted to start again with a scope of california new businesses.

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