The Varsity cover image

The NCAA’s Corporate Makeover

The Varsity

00:00

Innovative Revenue Strategies in Sports and the College Super League Concept

This chapter explores how a professional sports team revamped its concession pricing to balance affordability for fans with profit maximization. It also delves into the idea of a 'college super league' that seeks to centralize media rights and enhance financial frameworks in college sports to attract greater investment.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app