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Joe CEO of Motion Nutrition and ex professional swimmer shares the insights he has gained from building a natural supplement brand.

Ecom Gold

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Facebook Ad Experience Score Dropped From 3.5 to 0.9

"It took us a long time to work out what happened because essentially nobody knows," he says. "Nobody's high up at Facebook, apart from a very small hand,. They could all fit in this tiny little room." The only way the ad experience score would have dropped below one is if there had been a concerted team effort by people who bought products and then reported them as fraudulent or whatever.

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