2min chapter

ReThinking cover image

Indra Nooyi wants us to reimagine the return to work

ReThinking

CHAPTER

How to Sell an Issue Effectively

Frida Ghitis: "Sometimes you reflect back on some of your failures" She says she should have stuck with a health and wellness push at PepsiCo in the '90s. But it didn't go as planned because her division presidents weren't interested, she says. Ghitis: You've got to be engaged in that issue, head, heart and hands.

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