How to Create Profitable Facebook and Instagram Ads that Get Results with Rick Mulready: An EOFire Classic from 2019
Entrepreneurs on Fire
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Sub-Segmenting Your Target Audience
Most people don't think about these types of things. They stop at, well, all right, I want to reach women between this Adrienne and someone who has an interest in yoga. But there's so many other opportunities to reach that target audience that most people don't thinking about. And it's also frankly the work, I like to call this the work upfront. So it's the upfront work that you do before even opening up ads manager to set your campaign up.
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