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MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?

The $100 MBA Show

00:00

Logos - Don't Spend Money You Don'T Have

If you're boot trapping your busines, there's no real reason to spend a whole lot of money on your logo. A good rule thumb is, can you sketch the logo yourself on a nopad? If i'm looking at the ford logo right in front of me on a screen, i can easily copy it and sketch it out. It's got to be simples, got to be easy. And of course, you can iterate. I've iterationated my logos in my businesss several times andproved it refreshed it. In fact, weban arnintia might be able to release that new logo later this year.

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