S2 E1: Contest Winners Announced / The Kardashians Get Into Vitamins / Facebook Stock Drop
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Lemme Launches With 200,000 Instagram Followers
Lemme is a vitamins company with 200,000 Instagram followers. Courtney Kardashian created the supplements brand and what they did was instead of just creating it with like pills and capsules or tablets they're doing it with different form factor which is really interesting there's a couple companies that have started to do this. And so with lemme they basically said all right we're going ahead and create gummies and we're going to name them around this verb of lemme. It's really interesting because the Kardashians have never really played in this world of consumables until recently with Kendall with tequila.
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