I love that you're finding a free way to send notifications, which is not through email SMS or tap cart. But where do they not play Facebook events and who has Facebook notifications on pretty much everybody? And so right when your event, your Black Friday sale goes live, you know, you can set it for like 9 30 a.m. You get a push notification on your phone and you've just got the link there. Not only that, but when we ran this at hint, people were posting their order confirmation in there. That is crazy and a great idea.

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