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Episode 114: Kate O’Loughlin on why Kids Ads are SuperAwesome

Marketecture: Get Smart. Fast.

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Navigating Browser Battles and Corporate Governance

This chapter explores the implications of the DOJ's influence on Google's Chrome browser and potential market shifts with Amazon's entry into the browser space. It also examines challenges faced by B2B companies amid regulatory scrutiny and customer dissatisfaction with recent UI changes, alongside a discussion on the evolving dynamics of creative technology and advertising. Furthermore, the chapter highlights LG Ads' complex acquisition of Alfonso and its ramifications for corporate governance in the advertising sector.

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