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Is Google Analytics 4 a middle finger to SMBs?

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CHAPTER

Should I Use Is Free Softwere?

Tata: If i'm not the customer of your company, you're not going to listen to me. Google's business model is 100 % tied to people thinking that we're valuable enough that they give us money every month to do their analetics. All the datais going to be deleted at some point in the near future,. six months after it gets sunset, or something like that. The majority of people are using ad blockers so all this data isn't even accurate.

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