Creating Profitable Influencer Relationships
The Unofficial Shopify Podcast
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How to Make Money With Influencers
The magic and the attraction of consumable goods is it's not one and done. That person's going to come back. And ideally, you can get them into some kind of continuity, like a subscription. Once you've got that system, things start to take off about three, four months ago. The way you talked about it, sound like the traffic acquisition was was break even, but PPC was Facebook. So we only do Facebook and Instagram.
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