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#18 Debunking roadmaps | Itamar Gilad (Gmail, Youtube, Microsoft) and Bruce McCarthy (Product Culture)

Scandinavian Product Podcast

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Collaborative Roadmap Development

This chapter emphasizes the critical role of collaborative efforts in creating effective product roadmaps, underscoring the need for business partners to engage in the discovery process. It illustrates how successful roadmaps should focus on goals and metrics rather than just deadlines, using examples from companies like Netflix to showcase strategic experimentation for measurable success. The discussion encourages a shift from traditional planning to a dynamic, evidence-based approach that fosters collaboration and aligns organizational objectives.

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