
#350: How to Craft Your Brand Story Strategy With the Story Cycle System™
Business of Story
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The Business of Story
The three character traits i used to help to find my company are mage, industrious and optimistic. I also believe that if content is king, as so many content marketers profess, then story ling is the kingdom's sorcerer. That's why i believe our people are mages of sorts, magicians, or learned people who are steeped in activating the mechanics and charisma of story telling.
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