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How to Make Millions with Newsletters from the "Newsletter Growth Guy" | Matt McGarry (#119)

The Shopify Growth Show

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The Profitability of Newsletters and Monetization Strategies

This chapter explores the profitability of newsletters and various monetization strategies such as selling ad units and the possibility of selling the entire newsletter business. It also discusses the importance of finding a niche and developing a content market fit when starting a newsletter, as well as the significance of owning a category to have a strong voice. Additionally, it delves into the tactics of growing a newsletter from zero to 1k subscribers by leveraging social media platforms and partnering with other newsletters.

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