Is Facebook Dominating Our Online Experience?

Facebook is under pressure by Wall Street to make it more advertiser friendly. Advertisements is a teeny, tiny, tiny slice of human experience but it's dominating our online experience. So we as Facebook's users may have a moral claim because it's our content that makes the place run. But Facebook is responsive significantly to its advertisers. Think of all the things that can't be adequately addressed by a medium geared towards advertiser friendliness.