From F1 to Manchester United: How marketing drives success in the worlds most elite teams - Ellie Norman
Uncensored CMO
Marketing Campaign with Usain Bolt as Brand Ambassador
Exploring a successful marketing campaign involving Usain Bolt as the brand ambassador for a company, showcasing his speed, values, and personal connection to the brand. The chapter emphasizes the impact of celebrity endorsements and storytelling in creating a lasting impression on the audience.
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