The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 635: CRO Confidential: How Customer-First Focus Drives Retention and Revenue With Brex GM of Startups Lucas Fox

The Official SaaStr Podcast: SaaS | Founders | Investors

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Are There Any Interesting Learnings That You Bring With You as VP of RM?

I think there's probably a natural evolution that takes place here that is maybe the recommendation that based off of our experience. Initially you have somebody focused on serving the customer, that includes both mitigating churn making them successful, and also increasing the revenue. At an early stage as a startup, having this kind of over specialization where you have one people that's customer success and one person that's account management or sort of like upsell, it makes less sense for some reasons.

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