5min chapter

Behind the Numbers: an EMARKETER Podcast cover image

The Daily: How a Trump Administration Will Affect Media, Advertising and Technology | Dec 5, 2024

Behind the Numbers: an EMARKETER Podcast

CHAPTER

Navigating Advertising Growth Amid Regulatory Challenges

This chapter explores the potential effects of a Trump administration on technology and advertising sectors, highlighting concerns about government oversight and AI development. It also discusses the challenges that major companies like Google, Meta, and Amazon face amid regulatory scrutiny, while forecasting continued growth in digital advertising.

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