407: Marketing In 2022 Rule #2 - Does Time = Attention?
Embodied CEO
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Getting Your Audience to Pay Attention Consistently
The most important thing that you can do right now is garner and maintain attention. If you're doing the work on getting them to constantly pay attention to you, selling becomes really easy. As soon as the time is ripe for them, they're gong to do it. Do you know how powerful it is? Just put yourself in the perspective of your ideal customer. It's going to come from multiple ways. You need to create multiple opportunities for for your audience and your leads to the next step.
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