7min chapter

Marketing Meetup Podcast cover image

How to build a local marketing strategy - Louise Cooke

Marketing Meetup Podcast

CHAPTER

Authenticity in Local Marketing

This chapter explores the vital role of authentic local marketing strategies that resonate with communities, showcasing successful case studies like Papa John's and Pizza Pilgrims. It highlights the importance of community engagement and introduces a platform for user-generated content to drive genuine connections and brand loyalty.

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