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29min chapter
SaaStr 782: How to Train Your Sales Leaders: Key Learnings from HubSpot and BILL with Michelle Benfer
The Official SaaStr Podcast: SaaS | Founders | Investors
Empowering Frontline Sales Managers
This chapter focuses on the pivotal role of frontline sales managers in driving sales success and adapting to market changes. It emphasizes the significance of effective hiring, coaching methods, and data awareness in shaping high-performing sales teams. Additionally, it explores frameworks for improvement and the importance of continuous training and communication for maximizing team effectiveness.
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