S2 Episode 4: Pricing with Confidence (Impact Pricing, OpenView & Klue)
The Marchitect
00:00
The Lightning Round
In the usage model, you really live or die based on custom or adoption. The customer could really stop using the product at any time and eat i potentially essentially turn at any time. And so customers need to be seeing value on a continuous basis. They don't want to get the biggest commitment possible. Prove out value and then earn the right to to grow a commitment in future possum.
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