S2 Episode 4: Pricing with Confidence (Impact Pricing, OpenView & Klue)
The Marchitect
The Lightning Round
In the usage model, you really live or die based on custom or adoption. The customer could really stop using the product at any time and eat i potentially essentially turn at any time. And so customers need to be seeing value on a continuous basis. They don't want to get the biggest commitment possible. Prove out value and then earn the right to to grow a commitment in future possum.
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