12min chapter

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TikTok Shop: Revolutionising e-commerce with live shopping and innovation

Future Proof

CHAPTER

Maximizing Revenue with TikTok Shop

This chapter explores the role of TikTok Shop in an omnichannel strategy, showcasing its potential to boost brand revenue and engagement. It highlights successful case studies, emphasizes content conversion strategies, and discusses the importance of aligning digital and physical touchpoints for a seamless customer experience.

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