
CLASSIC: Cambridge Analytica and Facebook
Stuff They Don't Want You To Know
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The Dangers of Facebook's Data Breach
According to Wiley, the whistleblower, he says, quote, we exploited Facebook to harvest millions of people's profiles and built models to exploit what we knew about them. The ultimate goal of Cogan who worked at the University of St. Petersburg, by the way, and received Russian grant money was not just to collect this and build an anonymous database. He was working with Cambridge Analytica to build a database of identified profiles, what they would call matched profiles. They started with the aim of making 2 million matched profiles, meaning tied to electoral registers in 11 states with room to expand much further,. To what end? Very specific personalized targeted messages. Hence the dirty tricks.
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