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The Success Myth Diaries #1: Chelsea Fagan on Money

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CHAPTER

How to Be a Successful PR Professional

I'm seeing people kind of come out and do their own thing from the start I wondered if you have seen those examples as well. Having a platform which I've seen people build in a very grassroots way similar to the way we've done it at TFD makes it infinitely easier to do what it is that you're looking to do. There are increasingly ways like for example I have not spent one dollar on PR but I have a marketing partner that I work with for my book who the whole strategy is just targeting small influencers book clubs like little it purely grassroots. Even without people necessarily knowing or following you a good product will start to gain traction yeah that's a big part of startup energy

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