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5min chapter
How to hijack attention: Lessons from jingles, candy crush, and betting sites
My First Million
The Power of Jingles in Branding
Exploring how jingles can enhance brand recall and marketing effectiveness through memorable tunes, catchy lyrics, and strong calls to action. The chapter discusses the impact of music on memory and brand association, suggesting a potential comeback for jingles in modern marketing strategies.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode