Is There a Goal of YouTube?

There's no algorithmic connection necessarily between the performance of a short and the next long form video. And we don't look at sort of channel or creator for those sorts of things. It could just be that the again, if we focus on the audience, the answer is more people are aware of you than they would otherwise be. So really how the performance of one video doesn't really affect the performance of the other video. Like it's very much based on the audience. But I think there are interesting challenges with it.