Nine Brands, One Vision: Insights from Building a Holding Co. with Kelcey Lehrich
eComFuel
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How Justin and I Started Holding a Holding Company
The company is a holding company. It's like just any kind of umbrella company that operates lots of independent sub brands. You've got nine brands at this point. What was generally don't dwell super long on origin stories on the show, but maybe the real nutshell version: How do you guys get started with this? I don't know if I've ever told you this. Some of the original inspiration was interviews you did years ago with both our friend Bill Deles-Andre and then Shaquille Prossola.
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