After high school Becca decided she wanted to get a PhD in human factors psychology. She did some research about what she could do as a psychologist that was not clinical and found industrial organizational psychology or IOSychology. At the time, user experience wasn't like it existed in some forums but he had certainly never heard of it. So on a whim almost decided you were going to go get a PhD In Human Factors Psychology at Old Dominion University for your PhD. After graduating from ODU her career took off when she started working with health care companies.
Becca Kennedy teaches us how to do UX research on a budget. She encourages newer designers to demonstrate their problem-solving superpowers by redesigning sub-par experiences they use regularly. She reminds us that users are human before they’re users. She also shows us how we can have anything in life we want, if we will just help others get what they want.
- Becca's Tattoo's Origin Story (5:31)
- Why Psychology? (6:26)
- What is Human Factors? (11:43)
- How do we find research subjects? (24:06)
- The Law of Diminishing Returns (31:16)
- Awkward Testing Story (32:57)
- Design Superpower (39:14)
- Design Kryptonite (40:48)
- Coping with Imposter Syndrome (44:49)
- UX Superhero Name (49:10)
- Should we Call Them Users? (53:45)
- Fights for Users (56:33)
- Habit of Success (59:11)
- Invincible Resource (61:54)
- Recommended Book (63:54)
- Best Advice (66:09)
- Contact Info (70:07)
Check out the detailed show notes including mentioned links, transcript and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/054
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