The Importance of Rethinking Your Business Model

The business model of companies like gorillas flink, a grocery service that delivers groceries to your house in less than 10 minutes. The idea was great, but it was not executed well and they burned a lot of money. I can't imagine long term strategy that there is something about the current ways of working that will make you profitable. You have a lot of churns - people who tried once, or maybe twice, who maybe used to refer to a company as 'Gorillas' But if you're just burning through all those investments, when is this business model ever going to be profitable? It's almost impossible.