#75 Rob Fraser — The Difference Between A $1M, $10M, and $100M Ecomm Brand
The Next Generation
00:00
How to Launch a New Product
It's so interesting hearing you tell the story because I think part of the selfish benefit of being able to run this podcast is you start hearing a lot of these lessons learned early on. The first one was with Aaron Spivak, who basically he launched a company called Hush Blankets and they just sold for like over 50 million dollars. And then the second thing I got reminded of is Chad, who actually introduced us, where he basically said like, I wanted to go and start dorsal braceletsBecause with bracelets, you're not really worried too much about sizes. Yeah, there's different risk size, but like they're adjustable, they're lightweight, they're easy to ship
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