SEO Battles : SEO vs Brand -- Lillian Haase // Searchmetrics
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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Brand Marketing Is All About Feeling and Trust
Brand marketing is all about feeling and trust. A lot of it isn't measured in terms of how we do it in regulateo marketing activities forle general sales. There are channels that are a little hard to track from a direct response perspective, because they are not tesylable. And when you're in market now you have some understanding of who you would consider rite the bill boards of the world or radio ads.
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