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How Golf Courses Are Adapting To Changing Golfing Customer Base – Jay Karen, NGCOA

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

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The Stub Hub Effect in Golf

Golf course owners need data to know what their customers are willing to pay. Some tech companies have started experimenting in the secondary market for tee time resellers. The industry is way behind hotel and sports industries on measuring key performance indicators, but there's still some out there.

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