
Building a $1.5B real estate empire, with Spencer Rascoff and Austin Allison
Masters of Scale
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Revolutionizing Second Home Ownership
This chapter explores Picasso, a startup co-founded by Austin Allison and Spencer Raskoff, offering fractional ownership of luxury vacation homes. The founders discuss their transition from real estate veterans to innovators, detailing the advantages of their model over traditional timeshares and the challenges they faced during economic downturns. Emphasizing the importance of community engagement and regulatory compliance, they reflect on their journey and the lessons learned while adapting to the evolving market during the pandemic.
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