The Importance of Attention in Kickstarter

"I remember going to Japan, almost 20 years ago, and looking at their comic book market. And it was everything comics was just, they considered it a great form of storytelling," he says. "The direct market is fantastic for what it serves, but the direct market doesn't serve everyone." He adds: "There are people that won't go into a comic book shop mainly because ... would like to be delivered to their, to their house"