The Importance of Ritual

Rituals can evoke a feeling state, especially when we do it over and over again. Repetition is important here, but it's also anchoring those sensual details in something you want to repeat. And so if you are goth, like pink champagne hearts are not going to do it for you, but something really beautiful and shiny and black and chrome might light you up. So it's so much about your specific personality shining through the details.