The How of Business - How to start, run, grow and exit a small business. cover image

466 – Marketing Media for Small Business with Mary Ann Pruitt

The How of Business - How to start, run, grow and exit a small business.

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The Importance of Media Buying

CNN's John Sutter talks with media expert and small business owner, Mark O'Mara. He explains what paid media means to businesses in the digital age. And he says programmatic is a new concept that even big companies are trying to wrap their brains around. "I just have the privilege of being able to live there"

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