Why That Worked  – Presented by StoryBrand.ai cover image

#92: 5 Key Talking Points You Need to Close Deals

Why That Worked – Presented by StoryBrand.ai

00:00

How to Build a Sales Based Marketing Campaign to Drive Actual Sales and Not Overall Brand Awareness

Raskana: I'm not a fan of brand awareness. Branding is where you tell people what value you offer and you ask them to buy it. What's keeping me up at night is how to build a sales based marketing campaign that will drive actual sales. Raskana: The Customer Is the Hero Sales Framework was introduced last week on the Business Made Simple podcast. If you go to online sales script dot com slash podcast, it helps you create five different paragraphs. And if you write these paragraphs in the right order, you're going to create an incredible sales letter.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app