313 - It's Not Brand vs. Demand, It's Create Demand & Capture Demand | TikTok Live x10
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Are You a Strong Evangelist in a B2B Company?
The way that beto b companies think about and measure marketing prevents evangelism from really coming to life. Twitter hasn't innovated on their products since they launched it two thousand years ago, so why is it in the feed for what feels like at least a year? Why aren't they publishing new features because lincton can't figure out how to get people to adopt them?" "You're like figuring loud on the fly as an established business. Doesn't feel very responsible," he says.
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