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Shopify’s Chief Revenue Officer on the Shop Marketplace, How They’re Helping Stores Compete & What Tobi’s Really Like

eComFuel

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Navigating the E-Commerce Competitive Landscape

This chapter explores the evolving e-commerce landscape, addressing the difficulties faced by established platforms and the rise of new alternatives for small to medium-sized businesses. It highlights changing perceptions of competition and the necessity for custom solutions that meet current market demands.

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