
Interview: David Robson, author of The Expectation Effect, on how beliefs shape behavior
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
00:00
Intuition vs. Analysis in Big Purchases
This chapter explores the role of intuition in decision-making, especially regarding significant investments like homes and cars. It highlights how biases and limited experience influence our choices in large purchases, drawing insights from economists and real estate strategies.
Transcript
Play full episode