2min chapter

The Side Hustle Show cover image

404: Email Marketing Tips from Australia's Best Marketer

The Side Hustle Show

CHAPTER

How to Use Someone's Name in a Subject Line

Maleik: Using some one's name works really well. It might sound sicly, sha, but it really does. He says if you're asking for first name, last name, phone number, mother's maiden name, mailing address, your conversion rateis going to go way down. Maleik: If you are a side hustle that kind of gets clients in person, you're probably getting more information about people from other sources.

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