3min chapter

Social Media Marketing Podcast cover image

Viral Videos: How to Create and Promote Videos People Love

Social Media Marketing Podcast

CHAPTER

The Power of Momentum

"IKEA was like, we trust you. That's what they said when they met me," she says of the IKEA project. "They just basically said we trust you and they let me do my thing." The video ended up getting 1.8 million views in less than 24 hours. It also led to a lot of TV appearances for her.

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