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Are You Taxing Your Children?
In cancer drug trials, the company will give the drug for free in the trial. In the real world, there are many drugs you get for free, but there's often a little bit of a copay. You're taking out of their pocket to get an extra month or two. They don't think about it that way; they say, well, the drug's free because Medicare covers it. And when you remind people that they get tired of it, like, oh, there's no free lunch.