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Sound Investing

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Three Ways Your Broker May Use Derogatory Terms to Describe You

You might be shocked to learn what your broker really thinks of you privately. Many brokers regard themselves as vastly superior to their clients. And often they use openly derogatory terms to describe the very people they work hard to butter up. The book, described by paul farrell, urges salespeople to remember that they are the professionals, and their clients are just amateurs.

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