Ecommerce Playbook: Numbers, Struggles & Growth cover image

Reflections on Failure & Growth

Ecommerce Playbook: Numbers, Struggles & Growth

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What Failure Have You Learned the Most From This Year?

Andrew: The thing I think about a lot is not necessarily something learned this year originally, but some of it I've reflected on a lot. Is actually that genetic elements of a brand and then also the makeup and management of a company and sort of how those things work. So you just referenced cash tailor as something that I'll now forever be more conscious of how cash moves through a business after how far 400 was. It's an element of where you don't know what mistakes can even be made until you do make them.

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