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Is Facebook Better Than TikTok?
TikTok is cool because there's so many things you can kind of kind of do to obviously fix not issues in your business. I think it's easier to do on a TikTok than Facebook. The revenue procession with the quiz is up 13%. Conversion rate is up 8%. AOV is almost the same. It was $75 versus 72, which could be fair. Slightly up on the quiz or slightly up on the other side.