2min chapter

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The X Factor, AI Guardrails, and a Barbenheimer Post-Mortem

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CHAPTER

The Argument for Branding X

Twitter is changing its name to X. CNN's Jarrett Bellini says he doesn't understand why the company would do this. Twitter has been one of the top 50 most recognized logos in the world,Bellini says. "It feels like you gave a 16 year old boy a couple hundred billion dollars and said, have at it these decisions"

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