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128: Doing Business With China and Japan; Richard Conrad

Cultural Differences & Cultural Diversity in International Business

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Historical Background and Cultural Perspectives of China and Japan

The chapter explores the historical roots of China and Japan, focusing on their cultural differences and past conflicts. It delves into China's desire for self-preservation and how its historical perspective influences military strategies and economic approaches. The chapter also discusses the challenges in the relationship between the US and China, emphasizing the importance of cultural competence in international business.

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